Recipes & Rituals — brand story

That Protein exists because we could not find what we were looking for. A protein powder that was genuinely gut-safe — not just claiming to be — made with real organic ingredients, tasted genuinely good and had the independent certification to back up every claim on the label.Why We StartedThe protein supplement market is enormous, saturated and, for anyone with IBS or a sensitive stomach, largely unusable. Product after product contained sweeteners that caused symptoms, gums that caused bloating, dairy proteins that aggravated gut conditions and long ingredient lists full of compounds that served the manufacturer rather than the customer.We...